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Business review organization opt-out guide

How to Remove Content or Personal Information From Better Business Bureau

The BBB generally keeps business profiles, complaints, and reviews online. Businesses can respond, resolve complaints, and ask the local BBB to correct inaccurate information or remove reviews that break BBB rules.

Quick facts

  • Help pagebbb.org (your local BBB)
  • CostFree
  • VerificationAccount login or report form
  • Account neededOnly to delete your own content
  • Processing timeUsually reviewed within days
  • Last reviewedOctober 2026

Step by step

How to get content removed from Better Business Bureau

  1. Claim your profileContact your local BBB to verify you represent the business and update profile details.
  2. Respond to complaintsRespond through the BBB process; resolved complaints show their outcome.
  3. Dispute policy violationsAsk the BBB to review reviews that are fake, abusive, or from non-customers.
  4. Correct personal informationAsk the BBB to remove a home address or personal phone number from the profile.
  5. Keep recordsSave all correspondence with the BBB.

What Better Business Bureau shows about you

  • Business profiles and ratings
  • Complaints and customer reviews

After you opt out

  • Search your name on the site and in Google to confirm the change.
  • If Google still shows an old Better Business Bureau page, use Google’s Refresh Outdated Content tool.
  • Keep screenshots and confirmation emails in case you need to follow up.
  • Re-check periodically, since data can be re-added from other sources.

FAQ

Better Business Bureau opt-out FAQ

Often, yes. the BBB accepts privacy, copyright, and abuse reports through its help or contact pages.
It depends on the site’s policies and the law. Private personal details are more likely to be removed than accurate public or professional information.
Ask the person who posted it, use a privacy or legal route, or reduce visibility through search removal and suppression.
Generally no. The BBB maintains profiles for businesses whether or not they are accredited, but it will correct inaccurate information.

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